Wednesday, November 21, 2012
The Social Media Hanbook by Nancy Flynn Book Report
The book I chose to do a report on is ‘The Social Media
Handbook: Policies and Best Practices to Effectively Manage Your Organization’s
Social Media Presence, Posts, and Potential Risks’. The title may seem a bit
wordy, but the actual book is much more precise. Author Nancy Flynn presents
the information in a unique way that lends itself to use by groups both large
and small.
The introductory chapter of this book explains the unique
way in which the data will be provided. Unlike a normal book that reads
chapter-to-chapter, each often building and referencing to the last. ‘The
Social Media Handbook’ is more of a choose-your-own-adventure for creating a
social media policy for the workplace. Chapters are broken into topics such as “Blog
Risks and Compliance Rules” and “Writing Effective Social Media Policies” each
of which re broken into sub chapters that give details on the chapter heading.
A user may never have an issue with blogging and skip straight to Social Media
Policies. This book becomes more of a reference tool than just a how-to book.
Although the title and chapter names are a bit wordy, the actual data
presentation is concise and presented in an easy to understand way. In many
ways the wordy chapter names make it much easier to jump right to the piece of
information that you are looking for. Data is often given in a top-ten list of
steps on what needs to be done, issues to be aware of, or examples of problems
that can be encountered. Government regulations are also discussed in-depth.
Policies such as the Sarbanes-Oxley Act and the U.S. Patriots Act are covered
in regards to social media policies and issues that may be encountered. Also
included is a chapter that provides sample policies that the reader can use to establish
their own companies policies. Any of these samples could be modified to work
with your individual company’s needs. If you don’t like the first sample that
you see? You can simply review on of the other samples. For example, the Social
Media Policy sample has 3 separate design choices. The first is an eleven point
list of regulations that employees should follow. The second is designed as a definition
list and then bullet points of accepted use of social media. The last sample is
setup as a breakdown of issues and accepted policies that the company expects
everyone to follow. Some other samples are almost completely ready to print and
distribute to the employees, including an area to sign and date for filing.
The drawback of this book is its scope of audience. I wouldn’t
recommend this book for the casual reader curious about creating policies and
regulations. This book is most effective for a small to medium sized Human
Resources group. Even though this book does discuss some of the legal issues
that may be encountered, I would suggest running any created policy by either
your company’s legal advisor or an outside lawyer. Going through the trouble of
establishing a policy or procedure and then having it turn back on you would be
possibly worse than having a less than effective policy in place.
Monday, November 12, 2012
Sloan Canyon: Hidden Treasure
Sloan Canyon National Conservation Area is a little knownsurprise right off Las Vegas Boulevard. I actually do mean right off of Las Vegas Boulevard. The road to the site runs along power lines near the I-15 exit on Southern Las Vegas Boulevard. A somewhat rough road leads to a place full of petroglyphs and some unusual rock formations. The opportunity that I had to first visit this site was when my wife had left town to visit relatives with her mother. I packed up the kids and the dogs for a nice hike. The beginning of the hike is down a gravelly creek bed. One of the most difficult part of the trail is the waterfall. it is bordered on both sides by rock walls so we had to have one of us scramble up, and then pass the dogs up. The sand at the bottom of the falls, a giant bowl, was pretty wet even in mid-summer. The payoff, for me at least, was the tremendous number of petroglyph panels. Large and small panels covered with designs, people, and animal representations. Well worth the hike to see a place that most Las Vegans have no idea is so close to town.
http://www.flickr.com//photos/archaeospot/show/
http://www.flickr.com//photos/archaeospot/show/
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